Search results for “advertising”
Ctrip’s story isn’t just about growth, margins too coming into the picture
03/19/2016|11:20:10 AM|
Post consolidation in the OTA space, Ctrip is not only focused on its market share and GMV, but it also looking at hiking the overall margin to improve the financial performance.
Setting up an e-commerce brand in China – it’s about prioritizing investments
03/14/2016|10:16:20 PM|
There is no magic bullet to succeed in China. An insight into how Thailand-based ONYX Hospitality Group is looking at apt mix of brand building and performance advertising.
Caissa joins HNA investment companies in RMB 1.2 billion LeSports funding
03/17/2016|11:13:15 AM|
Caissa Touristic plans to inject RMB 600 million in Jiaxing Fund and become a limited partner of the fund set up by investment subsidiaries of HNA Group. The fund plans to invest RMB 1.2 billion on funding sport shows online service LeSports.
ITB Berlin strengthens its presence in China
03/10/2016|9:14:19 AM|
Starting in May 2017, ITB China will take place annually at Shanghai World Expo Exhibition and Conference Center in the partnership with TravelDaily China, China’s leading online news portal and event organizer for the travel industry.
Foreign OTAs – can they challenge the likes of Ctrip and Qunar?
01/29/2016|10:02:43 AM|
Domestic OTAs have been engaged in a cut-throat battle over the past few years. Foreign OTAs have room for growth, but they need to move assiduously.
Travelport and Mobacar announce global agreement
02/24/2016|11:00:25 AM|
New strategic relationship means more car rental content for Travelport agencies.
China set to become world’s largest business travel market
02/02/2016|11:00:36 PM|
China’s inbound and outbound tourism traffic is expected to grow 5% in 2016, to 263 million, of which inbound tourist arrivals are expected to increase by 2.5% to 137 million, while outbound tourism traffic will increase by 8% to 126 million.
China Eastern Airlines Targets London with UK Ad Push
11/27/2015|9:40:19 AM|
One of China’s major airlines, China Eastern, is targeting the UK market with a new campaign coordinated by Media Agency Group,
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