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Five tips to up the game for search optimization in China

07/23/2019|9:19:41 AM|

Travel brands should know more about the algorithms that shape content within the indigenous ecosystems in China, and ensure organic search works effectively as part of their overall digital advertising plans.

"Ctrip is not a traditional company": CEO Jane Sun

05/15/2019|3:00:47 PM|

The group asserts that in addition to being a "hi-tech" company, and its focus on expanding the product list and reach, one of Ctrip's biggest strengths lies in being reliable.

Traditional ways of selling travel fading away: Qunar's CEO Gordon Chen

09/19/2018|10:11:42 AM|

Travel brands need to dig deep into certain habits that are being fuelled by emerging apps and platforms, for instance, the popularity of short videos, says Chen.

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