Search results for “Travel Industry Category Map”
Redefining space with full-stack hospitality tech - how is OYO doing it?
07/02/2018|9:51:32 AM|
The blend of technology, leveraging virtually every living space available in a destination, space design etc. is shaping up new ways of how and where one stays while travelling.
ITB China 2018 - a gateway to the pulse of the Chinese travelers
05/16/2018|8:38:18 AM|
The sheer size and the potential of the Chinese outbound travel category are luring companies from all over to be a part of the second edition of the ITB China travel trade show.
Mobile device IDs – laying a strong foundation for precision advertising
02/05/2018|8:14:24 AM|
Cookies-based approach to tracking behavior of travelers isn’t enough as one might not be offering accurate message/ ads. On the other hand, mobile device IDs offer more dependable data.
Making travel simpler, cheaper – how’s the innovation coming along?
12/19/2017|2:08:43 PM|
Disruption of flight booking doesn’t come out of the blue. It’s a process.
NH Hotel’s trump cards for China - authenticity of brands and collaboration
05/17/2016|4:40:08 PM|
NH Hotel’s decision to foray into China comes at a time when the whole sector is buzzing with rapid expansion. A look at how the European company is approaching this market.
Weaving the magic of context marketing via your website
11/18/2015|10:11:40 AM|
What does it to take to make a website click every time an anonymous or a repeat user visits it? Count on context marketing to do so.
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Winning over the elusive tag of running a successful B2C brand in China
08/12/2015|6:22:26 PM|
Travel e-commerce category is a highly competitive one in China. If there is any organization that can get closer to running a successful business in China, it looks like a brand from Priceline group.
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