Search results for “Marketing initiatives”
Wukong Car Rental receives millions of yuan in series A round
06/14/2016|10:20:37 AM|
Wukong Car Rental announced that it has received millions of yuan in its A-round funding in May 2016. Bojiang Capital was lead investor and it was joined by Zhen Fund and a private investment fund of Qihoo 360’s cofounder Hongyi Zhou and his wife Huan Hu.
Momondo gears up for digital marketing push in China
05/18/2016|9:59:28 AM|
After nearly two years of preparation, momondo believes the timing is right to create awareness about its travel meta-search product in China.
Establishing a data-driven digital platform for Chinese travellers
06/06/2016|1:38:31 PM|
Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
5 areas that can enhance the UX strategy
05/11/2016|11:05:23 AM|
In order to enhance user experience strategy, airlines can target low hanging fruit with collaboration, optimize the booking flow, optimize designing for different platforms, manage offer and track cross-device.
Didi denies rumored plan to get US listing in 2018
05/31/2016|10:33:53 AM|
Ride-hailing service Didi Chuxing, the main rival of Uber Technologies Inc in China, denied on May 30 a rumored plan to go public in the United States in 2018.
Capitalizing on IT and data – China Eastern streamlines the blend
05/06/2016|10:42:14 PM|
China Eastern, one of the three largest airlines in China, has laid a strong IT foundation, setting up a robust data infrastructure that is paving way for customer-centric decision-making.
Tuniu banks on transaction volume for “favourable pricing”
06/01/2016|10:22:25 AM|
Tuniu is counting on their intrinsic strengths to not only sustain fruitful supplier relations, but also diversify to meet the demand for self-guided tours and target additional revenue streams.
Hotel alliances: make or break for mid-regional hotels chains?
05/19/2016|9:38:11 AM|
Whether joining alliances can help all hotels? Are hotels in a position against OTA or they can co-exist with each other? Five executives gathered at ChinaTravelNews’ panel during the Hotel and Marketing Conference to discuss the matter yesterday.
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