Search results for “Hotel Ad”
How will OTAs cash in on the search windfall of WeChat?
09/30/2017|10:10:37 AM|
WeChat has replicated Baidu’s formula in creating the volume of flow with its searching function, but its advertising model on Tongcheng, eLong and other advertisers remains to be seen.
Ctrip adds “Hotel Plus” to upsell hotel services
09/01/2017|10:18:35 AM|
Hotel upselling services provided by the OTA helps create a complete experience on one hand and improve incomes on the other.
Finnair boosts ancillary sales with omni-channel and predictive analytics
09/27/2017|7:04:48 PM|
After partnering Alipay on in-flight payment, working with TravelSky on GDS-based ancillary sales, Finnair plans to bring its chatbot to WeChat and leverage predictive analytics for ancillaries growth.
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017|10:05:17 AM|
When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
BTG Hotels’ operating income rises 71.33% YoY to ¥3.988 billion
08/31/2017|9:45:57 AM|
BTG Hotels reported operating income of ¥3.988 billion in H1 2017, an increase of 71.33%; net profit attributable to the parent company grew ¥227 million to ¥241 million, an increase of 1626.29%.
China Lodging expects 23%-26% revenue growth with Crystal Orange acquisition
08/17/2017|8:00:45 PM|
China Lodging Group (Huazhu) raises net revenues growth range to 23%-26% given the consolidation of its Crystal Orange Hotel acquisition and better-than-expected performance in 2017.
Counting on technology to overcome breakdown in personalization
07/24/2017|4:35:01 PM|
The blend of Bluetooth beacon technology, hyper local marketing, and GPS geo-fencing can help hotels to convey what they have to offer and in turn, improve the overall stay experience.
Wanda Group restructured into three entities in transformation as a service provider
08/09/2017|11:19:37 PM|
After selling its assets to Sunac China and R&F Properties, Wanda has started internal restructuring, forming new companies in tourism, media and sports to develop clearer business lines with Wanda Cultural Group.
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