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Search results for “Booking funnel”
Social media important in the inspiration and experience stages of travel, not for bookings
12/04/2012
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10:01:59 AM
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A sizeable study of leisure trippers in 13 countries around has shed further light on how important social media in two important areas of the travel funnel.
Mobiles and iPads wade in to the heart of travel search: discovery and inspiration
10/08/2012
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11:31:40 AM
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But some data released from 101Holidays over one million visits has shown that non-desktop or laptop devices are accounting for a third of traffic.
More chaos in the purchase funnel – meta-meta travel search
07/10/2012
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9:55:54 AM
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Meta-meta search sites search all the other travel metasearch engines to display the cheapest fares. The model is fascinating. The question is whether consumers REALLY notice these sites.
How to Drive Customers to Book Direct
06/27/2012
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10:08:03 AM
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Hotels should have direct access to their website from all review sites and OTAs, focus on mobile and consider rate parity to funnel bookings to direct channels and protect hotels' reputation.
EasyJet sees sales of online extras soar
10/21/2008
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10:36:00 AM
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17 October 2008: WebTrends has helped easyJet to lift some conversion rates for ancillary products increase by nearly 40%, the analytics company claimed this week.
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