The e-commerce arm of China’s electronics and appliance retail giant Gome has announced it will sell domestic air tickets on its online platform. A majority of the popular air routes covering major cities and provinces in China will be available for booking on Gome Online’s website and app. Established in 1987, Gome has built a huge nationwide chain of outlets with an online distribution network.
In addition to air tickets, Gome Online is also rapidly expanding to distribution of hotels, attractions, vacation trips, cruises, international air tickets and international hotels to satisfy users’ demand for a “one-stop” online shopping experience.
Gome Online has offered a one-year commission-free incentive to sign up vendors in its large-scale 2014 vendor fairs to enrich its offerings. Since then, it has further extended to other services including online financial product Gomepay, air ticketing and lottery services.(Translation by David)