The latest and most popular social media networks nowadays, are image driven (Pinterest, Instagram); and many hotels play a determining role in each of these platforms because they understand the importance of visual engagement and interaction.
Many times though, these visuals perform poorly on a hotels website or on OTA channels, and the sale is lost. But, do you know why? Here are the most common reasons:
1.They look old, or small
As time passes computer screens get bigger and bigger, and so should your visuals! No one likes seeing a 300×300 image on a 2880×1800 computer screen. It doesn’t only give a bad image of your hotel; people will immediately run away and jump onto the next option.
Read full story at: http://www.tnooz.com/article/travel-images-why-not-like