CEO Marissa Mayer is primarily interested in companies that make products that relate to users’ “daily habits” — a criterion that knocks many travel startups out of contention.
She also appears to want to improve Yahoo’s expertise in its mobile offerings (especially in how its travel offering works on mobile devices) and to expand the company’s reach geographically.
So far, frequent flier search startup MileWise is the only travel company Mayer has added to her basket.
Read full story at: http://www.tnooz.com/2013/06/13/news/which-travel-company-should-yahoo-buy/