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What new shifts are emerging in China’s travel market for 2026?

01/09/2026|5:35:25 PM|

Here’s what the data reveals—and where the opportunities lie.

Marketing to Chinese Travelers: 3 Key Trends on Xiaohongshu

12/17/2025|4:13:07 PM|

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

AI breaks into travel, but has yet to break the trust barrier

10/13/2025|8:37:26 AM|

Algorithms understand itineraries—but not yet the human heart.

Trip.com looks to go beyond general-purpose AI

08/30/2025|11:17:24 AM|

As AI adoption accelerates, Trip.com’s dual focus on personalisation and operational efficiency positions it as a frontrunner in reshaping digital travel experiences.

DerbySoft announces strategic partnership with Ryanair

06/18/2025|11:07:24 AM|

This marks a significant step forward in DerbySoft’s expansion into flight technology, following its acquisition of PKFARE.

Shanghai travelers flock to Europe this summer

05/27/2025|4:55:30 PM|

Europe-bound travelers from Shanghai contributed over half of advance ticket sales revenue.

Japan sets new monthly visitor record in April, Chinese arrivals surge 43.4%

05/23/2025|11:28:58 PM|

Japan may surpass 40 million annual visitors for the first time if the current growth continues.

China's Big 3 airlines deepen direct sales strategy with mutual ticketing

03/20/2025|5:10:59 PM|

Airline apps are looking more like OTAs.

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40% of China-Japan flights slashed: where is the capacity shifting?

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Mainland China visitor growth to Japan slows in November — Shizuoka most exposed

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Over 40% of China–Japan flights in December canceled, with more than 1,900 services cut

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Trip.com Group reports 16% rise in Q3 revenue, inbound travel bookings surge over 100%

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Twelve China–Japan air routes cancel all flights

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