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With no walled gardens, marketers gear up for new era in ad tech in China

12/30/2021|3:19:53 PM|

The Chinese government’s decision to do away with closed ecosystems is a welcome change and marketers expect to reap certain benefits. But it doesn’t mean the impact of WeChat or Fliggy is going to reduce in any manner.

Wyndham eyes exceptional conditions for growth in China

06/22/2021|3:07:08 PM|

After Wyndham's decision to restructure its team in the APAC region last year, the group is building on its direct franchising in China and also plans to target consumers from lower-tier cities.

Amadeus addresses four converging trends to sustain its edge

08/09/2019|6:31:36 PM|

Consumer channels, distribution integration, merchandising and emerging technologies are shaking up the travel sector.

Hotels in China need to dig deeper to handle their distribution connectivity better

05/22/2015|10:38:35 AM|

According to Ted Zhang, Chinese hotel organizations need to evolve, and keep pace with evolving distribution platforms and channels.

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