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H World swaps scale for quality in lower-tier cities

03/25/2026|6 months ago

The group is turning China’s expanding rail and air networks into a competitive advantage, using brand “purification” and direct-booking scale to modernise lodging needs.

H World Group strengthens direct B2B sales capability

11/30/2024|1 years ago

The company is confident that strengthening these capabilities will further enhance its membership program and drive sustainable growth.

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