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Localized content for bookings from China – a must for foreign hotels
08/09/2018|7:37:28 AM|
Foreign hotel companies need to focus on providing better content to 3rd party hotel intermediaries in China in order to step up the conversion rate for their outbound business.
Alibaba's ecosystem + Fliggy - how the combo is set to simplify travel buying?
06/19/2018|9:05:31 AM|
Alibaba garners vital information about its users with the presence of Fliggy, Taobao and Alipay in one user interface, taking friction out of trip planning and buying.
Blacklane eyes assured path for expansion in China
06/05/2018|10:36:50 AM|
The German company asserts that the partnership route is key to expanding business in China. The team has made progress with this approach for the outbound business, and expects this to work out for the domestic segment too.
5 reasons why travel brands need to take notice of Alibaba’s Fliggy
01/26/2018|10:34:45 AM|
Alibaba is attempting to craft a unique user profile as an ecosystem. In this context, it isn’t surprising to find more than 70 domestic/foreign airlines opting to establish flagship stores on Fliggy.
Accor CEO: Chinese tourists look beyond APAC, changing global hospitality
12/21/2017|3:10:33 PM|
"Accor probably is making more profit as an investor in China Lodging than we could have made by remaining independent for the next 50 years", said Sebastien Bazin, Chairman and CEO of AccorHotels.
Making travel simpler, cheaper – how’s the innovation coming along?
12/19/2017|2:08:43 PM|
Disruption of flight booking doesn’t come out of the blue. It’s a process.
Counting on technology to overcome breakdown in personalization
07/24/2017|4:35:01 PM|
The blend of Bluetooth beacon technology, hyper local marketing, and GPS geo-fencing can help hotels to convey what they have to offer and in turn, improve the overall stay experience.
Key to being customer-centric: Count on cloud + data + API
03/07/2017|8:57:27 AM|
A guest or a consumer doesn’t differentiate between “experiences” coming from a retail brand or a hotel property. So hotel companies need to focus on customer-centricity in the complex world of accommodation shopping.
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