Search results for “China market”
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Airbnb stakes a claim on China
09/23/2015|10:11:52 AM|
ChinaTravelNews talks to Alan Chang, Airbnb’s managing director for Northeast Asia about the Chinese traveler and Airbnb’s goals in the country.
Family travel startup Maitao acquires Daocaoren Camp to gain Wuhan branch
10/05/2015|1:40:23 PM|
Maitao has made a full acquisition of Wuhan-based Daocaoren Camp and converted it into its Wuhan “branch”.
Crafting a merchandising plan with a pragmatic approach
09/29/2015|10:41:18 AM|
Since airline merchandising is in general a relatively new concept for most airlines, there is no one right answer or model, says Jim Davidson, CEO, Farelogix.
Chinese tourism expenditure enjoys double-digit growth in first half of 2015
07/13/2015|10:05:54 AM|
China’s tourism expenditure grew 14.5% to reach RMB1.65 trillion while investment grew by 28% y-o-y to a total of RMB301.8 billion in the first half of 2015.
Qunar reports US$142 million revenue and 145.2% more hotel room sales in Q2 2015
08/25/2015|8:50:56 AM|
"Qunar's y-o-y rev growth reached 120% in Q2, the 5th consecutive quarter of over 100% growth," said Qunar CEO Chenchao (CC) Zhuang,
Ctrip teams up with Merlin Entertainment on marketing
01/16/2017|11:47:48 AM|
Ctrip signed an agreement with theme entertainment company Merlin Entertainment Group on marketing cooperation, reported China News Service.
Ctrip uncontested after merging with Qunar
10/27/2015|10:01:40 AM|
As the final chapter of the bitter rivalry between Ctrip and Qunar ends, the next question to consider is: Who will be the next challenger to an all-powerful Ctrip?
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