PredictHQ, a San Francisco, CA-based data intelligence company for real-world events, raised $10m in Series A funding.
The round was led by Aspect Ventures with participation from Lightspeed and existing Australian-based investors Rampersand VC and AddVenture Fund. In conjunction with the funding, Theresia Gouw, Aspect Ventures co-founder, will join PredictHQ’s Board of Directors.
PredictHQ provides businesses with an intelligence platform to anticipate fluctuations in demand for their products and services by aggregating data on real-world events, including concerts, sports, conferences, performances, public holidays, severe weather, and even terrorist attacks.
Developers, product leaders and data scientists rely on PredictHQ’s global events API to understand the catalyst behind people movement and its impact on commerce. Every year, businesses lose billions of dollars because they can’t forecast changes in demand, customer interest and activity. Pinpointing exactly what caused an increase in demand at any given moment is a complex data problem that businesses have tried and failed to solve by themselves. They use incomplete historical data that lacks context and fails to reflect the dynamic nature of events, leaving them unprepared to meet their customers’ needs.
Read Original Article
