Tourists are showing a stronger willingness to make long-distance journeys, a Meituan report said.
China records a tourism revenue of USD 45.8 billion in the first four days of the eight-day national holiday.
Industry analysts said the industry will be able to recover 70% to 80% of last year's level in the fourth quarter.
Amazon Explore pits the company against Airbnb, which launched a marketplace for live virtual experiences in April as a distraction for quarantined would-be travelers and a lifeline for its business.
Much of the credit for the rising numbers goes to greater public awareness of the health and safety protocols the industry is adopting to curb the spread of the novel coronavirus.
Businessmen are willing to be quarantined for 28 days or more and bear all the related costs, said MCCC president.
Scheduled domestic flights during the Golden Week are up by more than 11% compared with 2019.
Bookings for star-rated hotels in Macao increased 50% month-on-month.
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