Search results for “consumer behavior”
Hopper banks on data algorithms and tools to expand in Asia Pacific
01/03/2022|9:25:36 PM|
The U. S.-based company asserts that its proprietary algorithms are enabling it to come up with novel travel products.
With no walled gardens, marketers gear up for new era in ad tech in China
12/30/2021|3:19:53 PM|
The Chinese government’s decision to do away with closed ecosystems is a welcome change and marketers expect to reap certain benefits. But it doesn’t mean the impact of WeChat or Fliggy is going to reduce in any manner.
Counting on marketing and AI to stay on one’s travel wishlist
12/08/2021|10:36:50 AM|
Travel brands are looking at the blend of data, data processing technology, luring content and marketing mix to reach out to the right audience.
Hong Kong eyes 80% vaccination rate before reopening; Brazil looks to Chinese visitors | Daily Brief
11/29/2021|9:51:25 PM|
China study warns of ‘colossal’ Covid outbreak if it opens up like US, France; British Airways suspends Hong Kong flights amid crew quarantine.
Bring your shades. The future looks bright
10/13/2021|4:24:40 PM|
Consumers are willing to spend more money (13%) for nicer accommodations (28%) and for longer periods of time (24%) on future travel.
Why digital video and influencers are shaking up travel marketing
10/11/2021|9:18:44 PM|
Sixty-three percent of people engage with travel influencer content more now than they did before the pandemic.
Industry leaders unpack the future of travel, meetings and events at Marriott International's first major hybrid event across Asia Pacific
09/18/2021|7:56:34 PM|
The pandemic gave travelers an opportunity to think about rebooting for the better.
Omio set to strengthen its offering in China
10/09/2021|8:00:53 AM|
The European multi-modal travel booking platform has been working on its digital marketing efforts, especially SEO and app store optimization, in China.
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