Search results for “Brand loyalty”
What a healthy Hilton says about the hotel industry now
02/14/2019|6:22:35 PM|
Hilton’s Web Direct channels of all types grew three times the rate of other channels.
Amex is reinventing rewards using blockchain
01/14/2019|5:31:52 PM|
The blockchain doesn’t record personal information like the card member name and card details. Instead American Express tokenizes that data.
Travel ecommerce platform Switchfly gathers funding
01/28/2019|3:27:40 PM|
By connecting inventory for activity, air, car, hotel and insurance ancillaries during the whole booking experience, Switchfly’s platform helps travel companies boost both revenue and customer satisfaction.
The five trends that matter in big data for travel in 2019
01/24/2019|11:54:19 AM|
The ownership of data is moving from the corporations and private enterprises to the individual consumers and citizens.
Are Airbnb and Google revolutionising hotel distribution? One year on
01/22/2019|2:26:33 PM|
The reality is that all forms of accommodation will soon be available via both traditional OTAs and new platforms like Airbnb.
Will a new Marriott-Expedia contract signal a sea change in the direct booking wars?
01/04/2019|5:40:43 PM|
Until the details are finalized, the jury’s still out on the impact of a Marriott-Expedia agreement. But suffice it to say, these frenemies still depend on one another.
What the post-disruptive marketing landscape will look like?
01/17/2019|2:29:48 PM|
Of those predictions, perhaps the most disruptive to the current prevailing marketing perspective is the idea that customer experience initiatives may be facing a pullback.
Loyalty: play your points right
12/18/2018|5:39:18 PM|
Travel buyers can make corporate and leisure loyalty programmes work for them, and with careful planning enhance duty-of-care, traveller wellbeing and staff retention – and even save a bit of cash along the way.
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