Which sectors of the hospitality industry are dabbling the most in travel flash sales? Independent hotels and then alternative property types such as inns and B&Bs — that’s who.
A new analysis from PhoCusWright, Travel’s Daily Deal: Distribution Disruption or Flash in the Pan?, written by Maggie Rauch and Douglas Quinby, analyzed 100 random flash sales deals (which included accommodations) from Groupon Getaways, LivingSocial Escapes and Travelzoo Local Deals and found that independent hotels (42%) were the most active participants.
The rest of the breakdown was:
Read full story at: http://www.tnooz.com/2012/04/17/data/do-flash-sales-level-playing-field-for-independent-hotels/