Whether you love or hate TripAdvisor, which began trading today as a public company on Nasdaq, you can trace its origins, in a way, to a Mexico vacation and CEO Stephen Kaufer’s wife.
Kaufer, visiting Manhattan for the debut, recalled during a conference call how he had picked up some Mexico brochures in the late 1990s and did some additional Internet research about the hotel possibilities at the suggestion of his wife.
Kaufer says he found some useful information about the upcoming Mexico trip on the Web from a source which was a precursor of a travel blog.
Read full story at: http://www.tnooz.com/2011/12/21/news/tripadvisor-goes-public-and-kaufer-says-scale-dominates-phony-reviews/