HotelPlanner, online seller of group hotel bookings and individual hotel stays worldwide, has announced the acquisition of Room 77 to increase bookings and revenues.
Room 77 is a search engine based out of Culpeper, Virginia, US that finds competitive rates at more than 200,000 hotels globally.
In 2018, HotelPlanner experienced a 40% increase in revenue growth and serviced over $10 billion in group hotel travel, totalling nearly 8% of the group marketplace.
The acquisition of Room 77 expands HotelPlanner’s leadership position in the global online travel market and is expected to help further accelerate the company’s growth by another 40% in 2019.
Tim Hentschel, co-founder and chief executive officer of HotelPlanner, said: “Our acquisition of Room 77 is HotelPlanner’s biggest deal to date and follows a number of recent acquisitions that help further position our company as a leader in global group hotel bookings.
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