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Zuzu gets $2 million seed to help small hotels compete with big chains

10/25/2017| 2:02:38 PM| 中文

Zuzu signs up more than 150 hotels in Taiwan, India and Thailand and plans to expand in Asia. It claims hotels can see a 60% to 100% increase in online bookings after signing up for its services.

Independently-owned hotels sometimes fall through the cracks of the hospitality industry because they struggle to compete with major chains, but don’t belong on Airbnb or HomeAway. Zuzu Hospitality Solutions bridges the gap in Asia by providing essential revenue management and marketing services to small hotels while allowing them preserve their own brands.

The Singapore-based startup announced today that it has raised seed funding of $2 million led by Wavemaker Partners, with participation from other Southeast Asian venture capital firms Golden Gate Ventures, Alpha JWC and Convergence Ventures.

Along with angel investments, Zuzu’s seed funding brings its total raised to $3 million.

Zuzu claims that hotels can see a 60% to 100% increase in online bookings after signing up for its services.

Since its launch last July, Zuzu has signed up more than 150 hotels in Taiwan, India and Thailand and plans to expand further throughout in Asia. Its current focus is on boosting revenue at hotels, however, rather than growing its network.

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TAGS: Zuzu | independent hotels | financing | Singapore
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